Create a cigar business that works beyond the opening night
Cigar retail and hospitality projects need to work operationally as well as visually. Cigar Projects brings practical cigar-retail experience to concept development, humidor planning, assortment, supplier strategy, merchandising, procedures and launch preparation.
Cigar shop development
For new or redesigned cigar shops, we can help define the concept, role of the humidor, product mix, display logic, supplier approach, operational flow and opening plan. We can work alongside architects and designers to ensure the cigar-specific requirements remain practical.
Cigar lounge concepts
A lounge needs a clear operating model in addition to attractive interiors. We can advise on the cigar proposition, humidor and retail integration, service approach, merchandising, supplier relationships, customer experience and the commercial role the cigar programme should play.
Hotels, resorts and private clubs
Hospitality cigar programmes can range from a curated humidor to a full lounge or proprietary cigar. Cigar Projects can help structure the offer, select products, establish suppliers, develop presentation and procedures, and support a private-label component where appropriate.
Areas we can support
- Concept and commercial positioning
- Cigar-specific input to layouts and design briefs
- Walk-in or cabinet humidor planning
- Assortment and category structure
- Supplier and distributor strategy
- Buying approach and opening inventory
- Merchandising and display
- Operating procedures and stock handling
- Staff knowledge and service framework
- Private-label / house cigar development
- Opening and launch support
- Review and improvement of existing cigar retail operations
We operate the retail model we advise on
Three La Casa del Habano boutiques — in Antigua, St. Kitts and Samnaun, Switzerland — were developed and are operated within our wider group. That experience of humidors, assortments, suppliers, duty-free environments and daily shop operations is what informs our retail and hospitality work.
Planning a cigar shop, lounge or hospitality programme?
The earlier cigar-specific requirements are considered, the easier it is to avoid expensive changes later in the build or operating process.